PRSA Mid-Atlantic District Chesapeake Conference – Media Relations Talk – June 25
I got a note last week indicating that my proposal for a session called: “We Don’t Speak as Victims, We Speak … [more]
Pitching Media in the Digital Age: Journalists from Huffington Post & USA Today
The Independent Public Relations Alliance recently held a packed house lunchtime program “Secrets to Getting Ink in Traditional and Digital … [more]
Ready for the next step?
Authenticity. Clarity. Effectiveness. Honesty. These are all things your organization needs in its communications. I’ve got 15 years of experience … [more]
Facebook Releases Guide to Help Nonprofits Maximize
Facebook released a guide this month to help nonprofits improve their relationship-building 
and marketing through Pages. If you’ve been managing … [more]
DC Central Kitchen Staff Tell Nonprofits to Shape Up
In a fascinating kick-in-the-pants essay on Huffington Post, Alexander Justice Moore from DC Central Kitchen calls on nonprofits to stop … [more]
Ami Neiberger-Miller Spotlighted by PRSA
The National Capital Chapter of the Public Relations Society of America (PRSA) has chosen Ami Neiberger-Miller as its Spotlight Member … [more]
Twitch! Lessons: Reporters Dish on Social Media & Its Impact on Stories
STLCC: Going to School is a Sharp Turn, But Learning is for Life
Client: American Association of Community Colleges (AACC)
Project: Plus 50 Completion Video Series
Media: Video
Services: Title design, Video editing, Script writing, Title writing
Writing for iPad and Tablet Reading: Things to Know
In the last week, I have talked with two different nonprofit organizations working to convert printed books to e-book formats. As … [more]
Your Online Newsroom: Engaging in a Digital Age
With reporters increasingly working from their desks and online, your online newsroom is becoming even more important. Reporters are likely … [more]
Victims vs. Survivors: Dis-Empowering Language Can Hurt
The term “victim” has become a pet peeve for me. After working for so many years with nonprofits supporting survivors … [more]
Book Review – Mobilizing Generation 2.0: A Practical Guide to Using Web 2.0 — Technologies to Recruit, Organize, and Engage Youth
Book Review -Twitter for Good: Change the World One Tweet at a Time
Twitter for Good: Change the World One Tweet at Time
Nonprofits and associations seeking to better benchmark and get results … [more]
STLCC – The Plus 50 Program Was the Catalyst For Me
Client: American Association of Community Colleges (AACC)
Project: Plus 50 Completion Video Series
Format: Video
Services: Title design, Video editing, Script writing, Title writing
Five Reasons Why Auto-feeding Twitter Posts to Facebook is a Bad Idea
It is almost always a bad idea to auto-feed your Twitter posts to your organization’s Facebook page. Here’s five things … [more]
… Pitching Perfectly: How to Sell a Story to the Media (or Kill Your Chances of Getting One)
I really enjoyed attending the “Perfect Pitch” workshop organized by the PRSA-NCC chapter yesterday. The event included a panel discussion … [more]
PR Executive Ranks #5 Most Stressful Job
According to a CNBC story on Yahoo and a research survey by Harris Interactive, working in public relations (PR) … [more]
My Most Popular 2012 Blog Post: Lowering the Stress Load, One Working Mom’s Ideas
My most popular 2012 blog post was Lowering the Stress Load: One Working Mom’s Ideas, with nearly a thousand … [more]