New York Times Haggler columnist David Segal recently called out the entire public relations industry for its spammy email tactics. And it was a trouncing our industry deserved.
For far too long, PR flacks have extracted thousands of email addresses for reporters … [more]
We all love effortless looking videos about the nonprofit organizations and issues we care about, but it often takes a little magic behind the scenes to ensure that key points are delivered effectively. While I prefer to have a thoughtful spokesperson on camera with … [more]
I heard Robert Eggers speak a couple of years ago at a nonprofit event and loved his dynamic perspective on the nonprofit sector and call to re-think how we do business. Eggers founded D.C. Central Kitchen and rebuilt the national capital chapter of the United Way following … [more]
CBS News has an interesting piece on the Livestrong Foundation and its efforts to dis-entangle itself from disgraced cyclist Lance Armstrong and launch a new identify apart from him. The news story and the charity’s efforts beg the question – will one … [more]
In a post today on Susan DiMickele’s blog, Ami Neiberger-Miller talks about work-life balance and her journey as a working mom, public relations consultant and writer.
When asked about her greatest struggle, Ami discusses her brother’s death in the … [more]
Video production is becoming a bigger player in nonprofit and association communications, as the cost of gathering footage becomes cheaper and anyone can produce video footage on an iPhone, iPad, FlipCam, webcam or other digital camera. While collecting video … [more]
Today’s career women and working mothers can find support and inspiration n the pages of the Bible, says author Susan DiMickele in Working Women of the Bible: Timeless Mentors for Modern Women. She profiles several women in the Old and New Testaments who … [more]
Nonprofit and association public relations professionals are often called on to draft speeches for organizational leaders, board members or executives. Here’s a few speech writing tips to consider as you organize a draft:
#1 The Speaker’s Comfort … [more]
Amy Chua’s book, Battle Hymn of the Tiger Mother, has been soundly and widely critiqued in many circles for her harsh approach to parenting. In Chua’s idealized mind, her efforts to make her children wildly successful in music and academics are driven … [more]
The May rescue of Amanda Berry, Gina DeJesus and Michelle Knight from years in captivity was miraculous, but it also ignited a media firestorm, with news crews camped outside the house where they were held, and their families shielding them from cameras and onlookers … [more]