Even established and well-seasoned authors need a personal platform to promote their work. This presentation talks about what goes into an author’s platform and how to build one. It offers seven tips to help authors get started on building a personal brand.

Tip #1: Start with believing in yourself.

Tip #2: Decide what your online [more]

Situation: In 2003, the 4-H Cooperative Curriculum System was facing a crisis. A curriculum design team had fallen more than a year behind schedule after a key leader was no longer able to lead the project. The 4-H horse education series was woefully out of date, and facing a sunset deadline on its endorsements and certifications that [more]

For several years, Ami Neiberger-Miller has worked to support the Congressional Breakfast organized by the National Center for Missing & Exploited Children (NCMEC). The event honors law enforcement for their work in finding missing children and rescuing children from child exploitation. It also recognizes an extraordinary [more]

Ami Neiberger-Miller published an academic essay in an anthology, Resisting the Holocaust, edited by Ruby Rohrlich, a well-known historian and early feminist.  The essay was titled, “An Uncommon Bond of Friendship: Family and Survival in Auschwitz.” In the essay, she discussed how Jewish inmates at Auschwitz would [more]

When I first started working at an international nonprofit organization as their communications director several years ago – I confronted a terrible problem familiar to many nonprofit professionals – the staff were using complicated graduate school level language when they wrote copy for the newsletter and the website. [more]

This article for the Loudoun Chamber of Commerce offered public relations tips for tough times. Ami Neiberger-Miller co-authored this article with Mary-Jane Atwater, a colleague with the Independent Public Relations Alliance. [more]

Helping families cope with the media spotlight after a personal tragedy can be difficult. In this article for the Forum Quarterly, Ami Neiberger-Miller discusses the challenges she has encountered in supporting families of fallen troops through TAPS and offers tips to help bereavement professionals and others assisting those who [more]

In this article, Ami Neiberger-Miller offers tips to help writers work collaboratively with public relations professionals. In a follow-up letter to the editor published in the next issue, one reader wrote: “Thank you for the article….I realize that writers must work with PR professionals to be successful. We all have [more]

Why do some nonprofit organizations grow and thrive, while others struggle and fade away?

My new article, “Why Do Some Camps THRIVE While Others Fade Away?” explores this topic from the perspective of Christian camp and conference centers, who are grappling with how to balance philanthropy, ministry and business [more]

Disgusted at seeing Wal-Mart shoppers duke it out on CNN for Black Friday deals? Want to see charity come back to our holiday season? Arriving on the heels of CyberMonday, #GivingTuesday is a movement to create a national day of giving on the Tuesday after Thanksgiving. Consultants, nonprofits and others have been tweeting excitement [more]

A well-placed opinion editorial, or op-ed, can be a tremendous asset to your nonprofit organization’s cause. It’s also one of the most under-utilized and mis-used public relations tools – probably because people don’t fully understand how to use it. Here’s a few tips to help: Fcous your op-ed on [more]
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Most nonprofit public relations pros have had this situation crop up – the program reports from the field come in loaded with dry meeting summaries, the occasional client testimonial excerpt, a myriad of statistics, and pages upon pages of words and commentary. Unfortunately, the accountability that is often required of  [more]

Your blog can be a centerpiece for marketing your business, nonprofit organization or association, and I got some great tips from Deborah Brody at the 2013 PRSA Mid-Atlantic District Chesapeake Conference. I’ve followed Deborah on Twitter for a couple of years (@DBMC) and she always has great insights. Her presentation slides [more]

Nonprofit and association public relations professionals are often called on to draft speeches for organizational leaders, board members or executives. Here’s a few speech writing tips to consider as you organize a draft:

#1 The Speaker’s Comfort Level – is he or she the type of person who wants a bulleted list [more]

When I first started working in public relations, one of the first things I had to master was how to write a press release. While I wrote several press releases while working for nonprofit agencies as a community activist (thank you helpful toolkit), my first one (for cash) was about a deck of insect identification cards that the university [more]

The sister city movement links together hundreds of grassroots and autonomous local nonprofit organizations. To help its member organizations improve their public relations outreach, Sister Cities International issued a communications toolkit to assist them. Originally compiled on a CD for distribution at the annual conference [more]

The term “victim” has become a pet peeve for me. After working for so many years with nonprofits supporting survivors of trauma, I no longer like to see the word “victim” used solely to describe the amazing and courageous people I meet and support who are figuring out how to put one foot in front of the other again [more]

With the heyday of self-publishing and on-demand printing in full swing, anyone can become a book author for minimal cost. Nonprofit organizations are among those who are starting to publish their own books. Writing a book can help your nonprofit organization in several ways:

(1) Tell your story on your terms – a published book [more]

In the last week, I have talked with two different nonprofit organizations working to convert printed books to e-book formats. As communicators are asked to apply their skills to ever more media formats, many are starting to get involved in mobile media. While a great writer can write anything, it’s important to understand [more]
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