Sometimes the most effective voices for an organization, are the people who have had their lives changed by it. If they’ve been through a lot and want to help the organization, they still need to consider carefully the impact that news coverage can have on their lives and careers.
This is certainly true for treatment court graduates … [more]
Stories of those who have experienced some of life’s worst moments can inspire us and help others coping with addiction disorders seek treatment and recovery – these stories can offer tremendous hope. At the same time, those seeking to advocate publicly and share their journeys with others need to think through privacy … [more]
I enjoyed co-leading today a great session with Brigitte W. Johnson, APR, MSM on what does success look like for PRSA-NCC‘s 7th Annual Public Relations Issues of the Day for Nonprofits and Associations. We had some wonderful discussions about measurement and evaluation – and how it really works in the field. The … [more]
Media relations can be challenging, even for those working in criminal justice or law enforcement, who interact with journalists regularly and rely on them to inform the public about information. In this July 2017 presentation at the annual conference for the National Association of Drug Court Professionals (NADCP), Ami Neiberger-Miller … [more]
Ami Neiberger-Miller (@AmazingPRMaven) had a great time talking about “Best Practices in Using Twitter for Associations” at the Association Media & Publishing annual 2017 conference (#AMP17). Her co-presenter, Mark Newman of the Endocrine Society, talked about how he has used Twitter (@Endocrine_News) to … [more]
Even established and well-seasoned authors need a personal platform to promote their work. This presentation talks about what goes into an author’s platform and how to build one. It offers seven tips to help authors get started on building a personal brand.
Tip #1: Start with believing in yourself.
Tip #2: Decide what your online … [more]
When the University of Florida’s program in agricultural safety needed help designing a curriculum and training materials for a public safety program, it turned to Steppingstone LLC for help.
Researchers and educators knew that people were more likely to leave flood-prone and dangerous areas when advised to evacuate during … [more]
I spent several years on the Board of Directors for a local domestic violence prevention agency in Northern Virginia and worked with media for several years on the issue of intimate partner violence. While many of the reporters we worked with were great and wanted to share about our programs and how we were helping people re-start their … [more]
Ami Neiberger-Miller interviewed Joe White of Kanakuk Camps about his approach to leadership development and staff training, in this article for InSite magazine, which is published by the Christian Camp & Conference Association. The camp ministry touches more than 15,000 young people annually. Read the article. … [more]
Small nonprofits in the Washington, DC area will find help for their public relations outreach efforts at PRSA-NCC’s PR Day for Charitable Nonprofits on Wed March 9 from 7:30 am-1:30 pm.
The keynote speaker is nonprofit world “rock star,” Robert Egger of DC Central Kitchen, with an inspiring address: PR: The Difference … [more]
I spoke yesterday on “We’re Not Victims, We’re Survivors: Engaging the Media on Sensitive Topics” at the PRSA Mid-Atlantic District Chesapeake Conference. The conference was well-organized and I enjoyed talking with other PR professionals about social media and got a little inspiration to improve communications … [more]
There’s a free Twitter chat on Monday, July 23rd, 2:30pm Eastern Time on hashtag #APStyleChat offering tips on how to write broadcast news coverage with Barbara Worth from the Associated Press.While I expect some of the conversation will be related to the technical aspects of the AP Stylebook (PR pros – you should all have … [more]