There’s a nice article on Mashable offering a lot of helpful tips on using Facebook for nonprofits. There’s some great interviews with nonprofit staffers toward the bottom of the story about their strategies for using Facebook to raise awareness and support. It has some interesting insight on re-posting press releases [more]

The sister city movement links together hundreds of grassroots and autonomous local nonprofit organizations. To help its member organizations improve their public relations outreach, Sister Cities International issued a communications toolkit to assist them. Originally compiled on a CD for distribution at the annual conference [more]

If you are not using Twitter and Facebook for your press releases, or not including photo or video with them, you might want to reconsider your strategy. According to a PR Newswire and Crowd Factory study in November 2011 looking at thousands of press releases, news distribution is amplified when it is distributed across social media [more]

Leaders from the Washington, DC nonprofit sector convened to discuss the latest trends at the Nonprofit 2.0 Unconference and offer some great tips in this video. Voices in the video include Epic Change’s Stacey Monk, WomenWhoTech’s Allyson Kapin, National Wildlife Federation’s Danielle Brigada, Blogger Shonali [more]

In a 2012 survey of 200 journalists, 91% said that they want easy access to backgrounders, bios and supporting information for press release. To engage the press, your nonprofit organization needs a robust online press room. There are vendors out there who will sell you an online press room application that includes uploading your facebook, [more]

Pin It on Pinterest