Associations have faced big challenges over the last year with the COVID-19 pandemic, so when I was asked to repeat my popular 2019 Association Media & Publishing presentation on crisis PR, I adjusted it to talk about communicating during the pandemic.
A crisis is anything that can damage the reputation of your association—anything … [more]
In a piece for Business Insider, Steppingstone LLC founder Ami Neiberger-Miller revealed the inside story on how we rebuilt our business after tragedy struck in 2007. On August 6, 2007, Ami’s brother, U.S. Army Specialist Christopher Neiberger, age 22, was killed in combat in the Iraq war. Ami and Steppingstone LLC’s … [more]
As I write this, nonprofit clients are cancelling fundraising events and telling staff to work from home. Due to the spread of coronavirus, they’re worrying about lost donations, scrambling to keep productivity up while working from home, and concerned about the safety of their staff, volunteers, and the people they help.
While … [more]
When the owner of the Grille at Rose Hill in Gaithersburg, Maryland took to Facebook to denounce a customer for complaining to the county health department that the restaurant’s staff were not wearing face masks (mandated in the county where the restaurant is located right now) and for placing customers too close together, the … [more]
Think associations can’t face PR problems? Think again. The mayor of the city hosting your association’s annual meeting is accused of a horrible crime and still wants to give the opening address at your conference. A program run by a member has put lives at risk and someone died. Your members openly ignore the best practices you recommend … [more]
It’s every public relations professional’s worst nightmare – a press release typo becomes front page news. So how do you recover?
The Women’s March issued a news release this week attacking President Donald Trump’s new Supreme Court justice nominee, but there was one problem.
The space for the nominee’s … [more]
A nonprofit organization in San Diego, Turn Our Hearts, got itself into public relations trouble when NBC San Diego investigated its IRS filings and found out that the organization had falsified the list of Board of Directors on its 990 forms. Some of the prominent community leaders listed, had even declined to be on the board … [more]