I was an early fan of the Always #LikeAGirl campaign – finding it bold, empowering and with a worthwhile message. So much of what passes for advertising these days is dribble that sounds and looks like it oozed out of snarky teen consciousness, but this campaign targeting young people ages 16-24 stood out from the start. Here’s [more]

Nonprofit Quarterly ran an interesting article about the Kony 2012 campaign fizzling out. The writer looks at several issues, including issues with Invisible Children effectively mobilizing its base for Make Kony Famous and Cover the Night  on April 20, questions about where the money raised is going, the fact that Ugandans (including [more]

There is an interesting article this week in the New York Times about nonprofits learning from the overnight success of Invisible Children’s Kony 2012 video. With 84 million plus views, the video has netted donations, media attention and actions for Invisible Children, and even a response from Ugandan government. Here’s [more]

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