CBS News has an interesting piece on the Livestrong Foundation and its efforts to dis-entangle itself from disgraced cyclist Lance Armstrong and launch a new identify apart from him. The news story and the charity’s efforts beg the question – … [more]

Have you ever wondered how social media policies and engagement could enhance your nonprofit or association? And what others are doing in the field?

Last week I attended a great lunch presentation organized by PRSA-NCC’s Independent Public Relations[more]

This graphic is circulating online in a big way. It references Komen’s ubiquitous pink products, and makes it clear that a revolt is underway among the foundation’s core audiences, who are refusing to march lockstep in brand unison on this[more]

Quite often, I hear about nonprofit organizations starting a Facebook page and floundering. They launch a Facebook page without consideration for the medium, the audience, or their own goals and needs for their organization. To make it even worse, … [more]

The Nonprofit 2.0 Unconference was a great success last week, and I’m blogging a few nuggets of wisdom from the event.

One of the keynotes was delivered by Robert Wolfe, co-founder of Crowdrise, an online social fundraising platform that helps … [more]

Small nonprofits in the Washington, DC area will find help for their public relations outreach efforts at PRSA-NCC’s PR Day for Charitable Nonprofits on Wed March 9 from 7:30 am-1:30 pm.

The keynote speaker is nonprofit world “rock star,”   … [more]

Branding may be a buzzword flung about in nonprofit board rooms, but many fail to realize that it goes far deeper than a snazzy logo or lockstep devotion to a style guide. Rather, a brand is a living and breathing expression of an organization’s mission,[more]

NBC World News reported last night on a controversy involving one of America’s most well-known charities, the Susan G. Komen Foundation and its legal pursuit (to the tune of hundreds of thousands of dollars) of smaller nonprofit organizations … [more]

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