In fall 2018, the Stepping Forward in Grief Study, a research study that developed and tested innovative, mobile and web guide-supported applications to assist grieving military families, hired us to assist with recruiting participants. The research project was led by Dr. Stephen Cozza, at the Center for the Study of Traumatic [more]

From 2008-2015, the Plus 50 Initiative helped thousands of students at more than 100 community colleges around the United States get people ages 50 and up back to work. The Initiative was organized by the American Association of Community Colleges, located in Washington, D.C. Steppingstone LLC provided communications strategy, [more]

From 2009-2019, Steppingstone LLC assisted with the annual Benefit Reception organized by the National Veterans Legal Services Program (NVLSP). This event raised tens of thousands of dollars annually to support their work assisting veterans, while also spotlighting the valuable work of lawyers and advocates who assisted veterans [more]

Client: Society for Public Health Education (SOPHE)

Situation: SOPHE was awarded a three-year national grant by the Centers for Disease Control for a project with four other national organizations preventing chronic disease – the American Heart Association, the American Planning Association, the National WIC Association [more]

Client: Society for Public Health Education (SOPHE)

Situation: SOPHE was awarded a three-year national grant by the Centers for Disease Control for a project with four other national organizations preventing chronic disease – the American Heart Association, the American Planning Association, the National WIC Association [more]

Sometimes the most effective voices for an organization, are the people who have had their lives changed by it. If they’ve been through a lot and want to help the organization, they still need to consider carefully the impact that news coverage can have on their lives and careers.

This is certainly true for treatment court graduates [more]

In 2018, we pitched a story to Exceptional Parent magazine, a publication for parents of children coping with special needs, suggesting a story with tips about how to select a school for your child. This was an excellent target publication for our client, the Episcopal Center for Children, as they worked with children coping with special [more]

In 2019, Steppingstone LLC’s Ami Neiberger-Miller began writing a bimonthly column on public relations for Instigate Magazine, which is published by Citygate (formerly the Association of Gospel Rescue Missions). The purpose of the column was to help their members improve how they communicate with the public, and better share [more]

When the Memorial Day Flowers Foundation needed to recruit additional volunteers in less than two weeks to place more than 225,000 flowers to honor fallen military troops at Arlington National Cemetery over Memorial Day Weekend, we designed a media outreach strategy to help. Given the event fell on what is traditionally considered [more]

Tagged:

Stories of those who have experienced some of life’s worst moments can inspire us and help others coping with addiction disorders seek treatment and recovery – these stories can offer tremendous hope. At the same time, those seeking to advocate publicly and share their journeys with others need to think through privacy [more]

Do you log in with guilt realizing your last tweet was 2 weeks ago? Are you wondering if anyone is paying attention to your Twitter feed, and are they really the people you want? In “Twitter Tune-Up: How to Build Engagement and Followers Without Spending All Day Tweeting” Ami Neiberger-Miller talked  about how to take your [more]

On February 14, 2018, the nation was shocked when a gunman opened fire at Marjory Stoneman Douglas High School in Parkland, Florida. The stream of bullets coming out of his AR-10 upper’s nozzle killed seventeen students and staff members and injured seventeen others.

Only 3 days after the shooting that shocked the nation, [more]

Drawing on her media relations experience and a series of roundtables with a group of treatment court graduates, Ami Neiberger-Miller assembled a guide, “Sharing Your Treatment Court Story: A Guide to Help You Prepare.” Published by the National Association of Drug Court Professionals (NADCP), the guide offers [more]

Infographic: Keep Kids Fit

Tuesday, February 13, 2018

Client: Society for Public Health Education (SOPHE)

Situation: SOPHE was awarded a three-year national grant by the Centers for Disease Control for a project with four other national organizations preventing chronic disease – the American Heart Association, the American Planning Association, the National WIC Association [more]

Increasingly, ministries are starting new ministries and programs serving families and people experiencing homelessness who live in rural areas. Rural homelessness is often a hidden problem – overlooked by national counts that assess the situation – and less visible than in urban areas. This article for Rescue magazine’s [more]

Media Pitching: Trade Show Coverage

Tuesday, November 21, 2017

Getting coverage at a trade show can be a daunting task for any professional association. After all, you might be competing with a myriad of events, announcements, and excitement. But here’s some ways we’ve been successful in positioning a trade association for successful coverage for the last three years at the most [more]

In the September/October 2015 issue of Rescue magazine, Ami Neiberger-Miller wrote a cover story on hunger in America.

One in six Americans do not get enough to eat. The story profiled who is hungry. how they cope with hunger, the impact of hunger on children, and the effects of hunger on everyone. A sidebar discussed which states are the [more]

Magazine Writing: Peer Mentoring

Tuesday, October 11, 2016

Published by Rescue Magazine in its September/October 2016 edition, Ami profiled the peer mentoring program offered by the Rescue Mission of Utica.

For the story, “Somebody to Lean On,” she interviewed three mentors who are on call responders who go to area emergency rooms when someone is admitted to the emergency room [more]

We conducted an in-person media relations training for an association client that sought to better understand how to work with the media and suggest ideas for story coverage.

—As part of the training, participants:

Understood who the media are, their deadlines, and working environments. Learned how to write a press release. —Discussed [more]

We assisted a U.S. government agency with a twitter chat to promote applications for an arts fellowship overseas. The chat was conducted in cooperation by our client and the National Endowment for the Arts.

A script drafted in advance helped guide the chat discussion. The script kept information flowing and there were no odd lulls. With [more]

This brochure was created for the Episcopal Center for Children to help explain the nonprofit organization’s services and programs for children coping with emotional challenges.

The brochure is used to market the Center’s programs to a variety of audiences, including parents, placing school district officials, [more]

Infographic: Eat Well, Spend Less

Monday, October 10, 2016

Helping people eat well and spend less is the point of this infographic, which is structured like a board game. It was created on behalf of the Society for Public Health Education (SOPHE). The infographic was created for distribution in February 2016 for National Nutrition Month by a group of organizations participating in a federal [more]

Infographic: Just Veggin’

Sunday, October 9, 2016

Eating more fruits and vegetables is better for teen health. This infographic illustrates how to add fruits and veggies to a few favorites – hamburgers, pizza and tacos. The infographic was created for the Society for Public Health Education (SOPHE) as part of a nationwide grant to prevent chronic disease, and was distributed [more]

The Efficient Products Warehouse website is designed to sell products to a targeted niche audience that tends to buy in quantity. And as Salesforce expounds, the customer segregation to target a specific category of customers was done a long time prior to that. However, the interface values business first, helping customers make [more]

Ami Neiberger-Miller really enjoyed working with the National Veterans Legal Services Program to put together a discussion panel on May 27, 2015 called “Women Writing About War: Four Authors Join Judy Woodruff.”

Panel Participants

Gayle Tzemach Lemmon – author of the New York Times bestseller Ashley’s [more]
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