Interview with Impact Lab: Ami Neiberger-Miller

By on Monday, February 24, 2020

Impact Lab invited Steppingstone LLC’s Ami Neiberger-Miller to interview for a podcast interview with Key Elements Group LLC President and CEO Lynette Zimmerman. In the interview, she talks about messaging and working with reporters to improve coverage of suicide in the military. She also discusses her own family’s experiences as a gold star family, and how she got back in the office and working again after a personal tragedy in 2007.

She also talks about working with journalists and supporting trauma survivors in sharing their stories. She was asked to weigh in on recent coverage of gold star families in the news: “If you had told me five years ago that this is how America would learn what a gold star family is, I would have told you, you were crazy.” Ami talks a bit in the interview about news coverage of grief and loss, as well as coverage of gold star families.

The interview wraps up with a conversation about influencers in our daily lives. She mentions other women working in public relations who mentored her, as well as the Independent Public Relations Alliance within the PRSA-National Capital Chapter.

Ami Neiberger-Miller is a public relations strategist and writer. She is the founder of Steppingstone LLC, an independent PR practice near Washington, D.C. that provides public relations counsel, social media engagement, writing services, and creative design for publications and websites (contact to discuss your projectreview our portfoliosign up for our e-newsletter). She blogs about media relations, social media, public relations, and work-family balance. Follow her on Twitter @AmazingPRMaven

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