DC Central Kitchen Staff Tell Nonprofits to Shape Up
In a fascinating kick-in-the-pants essay on Huffington Post, Alexander Justice Moore from DC Central Kitchen calls on nonprofits to stop settling for lower standards, abysmal wages, and begging for peanuts to pay their light bills.
He points out one of the key issues in the nonprofit sector – that far too many people start nonprofits without ever evaluating what the community’s needs are and resources available to meet those needs – leaving all nonprofits scrambling for ever-tinier slivers of one shrinking pie.
Rather, Moore reminds nonprofiteers to take pride in their work, strive to innovate the sector, and expect fair wages. He writes:
Instead, let’s simply remind ourselves, our supporters, and our leaders that nonprofit does not, and should not, mean unprofessional, unproductive, or unpaid. When markets fail and government dithers, we are the women and men responsible for plunging into the fray and finding meaningful solutions. We’re private sector innovators infused with public purpose. When we stop diminishing ourselves, we might actually start to fulfill our missions.
Ami Neiberger-Miller is a public relations strategist and writer. She is the founder of Steppingstone LLC, a virtual and independent public relations practice near Washington, D.C. that provides public relations counsel, social media advice, writing services, and creative design work for publications and websites (portfolio). Ami blogs frequently about media relations, social media, public relations and other issues. She also reviews books on her blog about public relations, nonprofit life, work-family balance and social media practice. Follow her on Twitter @AmazingPRMaven.