Magazine Writing:Social Media,Empowering Your Camp or Conference Center to Connect Online
Ami Neiberger-Miller enjoyed writing a story for the Christian Camp & Conference Association’s InSite magazine on social media and how to better engage and connect with audiences online. She interviewed Justin Brackett (Abiah, a Christian brand strategy and development firm), Matt McCormick (Forrest Home Christian Ministries in California), and Donna Robertson (Camp Barnabas in Missouri). One of the best quotes in the story: The first question is not “what are we going to do, but ‘who are we trying to reach, and how do we do it?” A sidebar includes a sample social media calendar that offers advice for helping visualize a work flow. Read the story here.